Friday, October 29, 2010

Social Media = Social Change

I think one of the most powerful pieces of media these days, would not only be internet, but a certain website in particular, FACEBOOK. The much talked about/criticized/praised, website in the entire world.  Facebook hold power over almost any charity or promotion website. When people go on facebook, they are immediately connected to friends, family, and strangers.  Company's that post or advertise charitys and events on facebook are guaranteed to recieve at twice as much attention as they would if they were not advertised on Facebook.  I recently saw a commercial on a cause for helping purify water in africa, the commercial even said "find us on facebook" and there is an application for the charity on facebook, that for every "like" they recieve on their group, they will filter one bottle of water for someone in africa.  This shows the amount of power and influence social media has on the public, when someone invites people on their "friend list" into a group or charity, 90% of the time the person will join the group simply because they feel bad, and think people will look down upon them if they decline it. This works well for charities because it makes the group expand hugely. So overall, i think social media is an important part of social change today.

1 comment:

  1. Facebook is definitely one of the best platforms on the web to introduce people to different charities and causes. I think since we're in the digital age, like you said, "social media is an important part of social change today", and it will become more and more important.

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